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Why You Shouldn’t Ditch Your Slowest Seller

Here is a great article:

Why You Shouldn’t Ditch Your Slowest Seller

How Your “Slowest” Seller
Could Actually Be Your Best Marketing

There are two tenets in business that everyone accepts as true:

  1. You should figure out what your most popular product is, and sell the heck out of it.

  2. You should figure out what your least popular product is, and get rid of it.

Here’s a little story about why you should reconsider step 2.

Read More…..http://jewelrymakingjournal.com/why-you-shouldnt-ditch-your-slowest-seller/